JOEY COLARULO
President and CEO
Joey Colarulo is the President, CEO, and owner of Laser Locators, where he has spent more than two decades shaping the company into a trusted global leader in ophthalmic equipment. With a focus on precision, service, and long-term relationships, Joey has built a brand that is synonymous with integrity and excellence in the ophthalmology space.
Under his leadership, Laser Locators has tripled its sales volume, expanded its team with 13 new positions, and established enduring partnerships with ophthalmologists, distributors, and manufacturers worldwide. Joey has redefined the customer experience, streamlined operations, and positioned the company at the forefront of refurbished diagnostic systems and ophthalmic lasers that meet the highest standards of quality and reliability.
Joey’s expertise in global internet sales and marketing, which began in the late 1990s, paired with his deep understanding of the ophthalmic laser and diagnostic equipment markets, gives him a unique ability to anticipate industry trends and deliver tailored solutions that stand the test of time.
Originally from Philadelphia, Joey earned his degree in Financial Management from Rowan University, graduating magna cum laude. Beyond his professional pursuits, he is an avid collector of rare watches, vintage sports cards, and unique cars. He’s often found enjoying time with his German Shepherd, always with a double espresso in hand.
You can view his LinkedIn profile here.